Sony BMG Music Entertainment was a recorded music company, which was a 50–50 joint venture between the Sony Corporation of America and Bertelsmann AG.

Subsidiary labels

Columbia Music Group, Epic Label Group, Sony Music Nashvile, Provident Music Group and Red Distribution.

Sony Music UK

Columbia Records UK

Sony CMG Syco Music

Phonogenic Records

Independent labels distributed by Sony Music Entertainment

• American Recordings
• Aware Records,
• Top Stop Music
• Century Music Malaysia
• D-Town Records
• Nettwerk America
• Nick Records
• BNM Records
• NotNowMum! Records
• Drakkar Entertainment
• Shout! Factory
• Spazz Music Management
• Robbins Entertainment
• Rukus Avenue
• Suthun Music Entertainment

Thugtertainment.

How are Sony vertically integrated (how do they profit from the different stages of music production, distribution and consumption)?

Sony have a multiple platform in the media industry.The have many subsidiary labels which shows the different levels within Sony.

How do Sony profit from media convergence at the level of the media product?

Sony are able to profit form media convergence, the amount of PS2 and 3 games brings profit to sony from uprising and expanding of the whole gaming world.